Are your notepads popular? Is your notepad marketing successful? Are you getting your desired customer reaction with your notepads? There are several factors that would break or make your custom notepad printing. That is why it is always a good idea to spruce up your notepad design and printing so you don't just produce another piece of boring, branded marketing kit.
Customizing your business's notepads is a great way to keep your brand in the public interest. Distributing them to potential customers or investors is similar to handing out business cards, the only difference is that notepads are more functional and almost always used day in and day out. If you need to evaluate your notepad design for some improvements, check out these items to see if you missed anything.
Size
Notepad size is an important factor in your design. Notepads should be small enough to be carried around while spacious enough for writing notes. More importantly, consider your target demographic when planning the size of your pad. Housewives, reporters, tourists and people who are always on the go prefer smaller pads. On the other hand, executive assistants and other business types favor larger lined notepads for note-taking during meetings and conferences.
Header
The best header should be attractive enough without being too distracting. Keep the flashy header designs to a minimum. You can achieve a nice balance by using one or two colors, which should be made up of a simple logo, a short title and a slogan. Also, remember to design the header small enough to keep it from taking up too much space.
Materials
In cooperation with the printer of your choice, make sure that you choose quality materials for your custom notepads. Since the notepad is carrying your logo and company name, people would associate its quality to your company and your products. So it’s very important that the pages are of high quality to avoid negative feedback. Ensure that the notepad’s backing board is sturdy and the type of paper you choose can take ink well to avoid smudging.
Die cut
Die-cutting can be maximized to create remarkable shapes for your pad. However, always take into consideration practicality over style. Again, there must be enough space on the page to maintain the functionally of your notepad.
Make your notepads an essential part of your customers' regular habit. Tailor your design to their particular needs. To make sure your notepads are serving their purpose, always take into account your target audience. For instance, are you running a grocery store? Then you could design your note pad as a shopping list or menu planner. Are you targeting people with desk jobs? Then design a pad for phone messages. If your customers are always on the go, then consider a to-do list. Greater visibility for your brand and logo can be achieved by ensuring your notepad is actually used.
Customized notepad printing is one of the proven ways to keep your brand highly visible to customers, old and prospects alike. Print your pads in large quantities to make them cost-effective and budget-friendly.
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