Effective internal linking strategy is important in Search Engine Optimization for you to build a successful blog. Through internal linking, it helps increase your blog’s page views, improves user-experience of your visitors or readers and encourage them to stay on your blog longer by introducing them to some of your previous blog’s post. It also helps search engines which of your blog’s content is worth crawling and indexing in their search results and improves its search engine rankings.
There are easy ways to improve the internal linking throughout your blog without asking initially with professional SEOs. Just put them into action to make your blog more user-friendly and improve its search engine rankings at the same time.
Take Advantage of Using a Sitemap
Sitemaps are the easiest way to improve the amount of internal links to your important pages. This is not about XML sitemaps done for search engines but it’s about the sitemap for your readers with links to all your posts or at least your most important ones.
Create a FAQ
Getting internal links to your post can also be done through creating Frequently Asked Questions pages. It truly helps if you will use highly targeted keywords and phrases and create some common questions that readers might have and can be answered by your blog posts.
Link to the Most Relevant Posts
You may also interest people by linking your posts to similar topics. It can even help your readers find additional content at the same time improve the number of internal links to your blog posts. It can be done either by manually posting the links or through Related Post plugins.
Include Links to your Most Viewed Posts on your Sidebar
Link your post to those most popular blogs to increase your page views and improve your internal link strength. This can also be done manually or through the use of a plugin.
Create a Series of Blog Posts
You can also build a number of internal links by writing a series of post from one post to another. Each post can link to the others as the series is written and published. Break your long posts into a series but minimize doing this as your writers may think that you’re using them to gain views.
Make Weekly or Monthly Summary
Wrap all your posts that have been link to some of the most popular recent posts with a brief description of each. This not only add some internal links but also help readers who missed some posts as well as new subscribers who may had the chance to read some of your best work.
Use and Include Text Links in the Footer
Many visitors look for something as they scrolled down each post they are reading. Give these visitors with links to other posts or pages on your blog. You can also keep an open eyer for opportunities to link to older posts especially those relevant to one topic to another.
For WordPress users, they can take advantage the aLinks plugin that automatically create links for commonly used phrases throughout their blog posts which is designed to gain internal and external links.
If you are still hesitating about these simple tips, you may also avail search engine optimisation services provided by any reliable and trusted SEO Company.